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Fundamentals of Successful Fundraising for Nonprofits | Orlando, Florida | Winter Park
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Join us for four days of training about the core building blocks for fundraising success.

Your diversified fundraising strategy includes annual fund, direct mail, special events, major gifts, online solicitations, donor stewardship and cultivation, endowments, and more.  

Each day will be packed with “what works” instruction, group facilitation, and the opportunity to look at what it means for your organization.

Back to back format!
January 14 - 17, 2020
9:15 a.m. to 4:15 p.m.

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You and your cohort will answer questions like:

  • Is our organization really ready to fundraise?
  • What is in a strong case for support?
  • How do we fundraise? Which vehicles and strategies should we use?
  • What about online fundraising?
  • How do I know when my donor is ready to give a major gift? What is a major gift?
  • Who should be on my fundraising team?
  • What kinds of technology, database, and research should I use?
  • How can I create a strategic stewardship plan?

With practical nonprofit examples, speakers, and dynamic instruction, garner what you need to support your mission with sustainable funding.

As a result of this course, you will:
  • Understand the components of an ethical, comprehensive, and productive development program.
  • Emerge with a comprehensive understanding of the various vehicles and methods of fundraising.
  • Recognize and organize a layered approach to fundraising, which provides for multiple needs and markets.
  • Know better how to work with volunteers, Boards, and other colleagues.
  • Become a more effective representative of the development perspective within his/her workplace.

Instructor: Karen Revels, Executive Director, CannonBall Kids' cancer Foundation

Hear from past participants in the Fundamentals for Successful Fundraising program:

 Ashley Straub Jill Hendry

Cost: $690 members, $1,370 non-members (membership information)

January 2020 dates:

  • January 14
  • January 15
  • January 16
  • January 17

(Day 3 will include a working lunch – please bring a brown bag lunch.)

This workshop is a core course for the Certificate in Fundraising and Development. Learn more

Rollins College is located in Winter Park, adjacent to Orlando, Florida. 



Karen Revels is the Executive Director at the CannonBall Kids' cancer Foundation. Previously, she served as the Senior Manager of Philanthropy at the Edyth Bush Institute overseeing the Annual Philanthropy Conference, symposiums, research projects, and The Donors Forum of Central Florida.  Karen played a key role in managing the Leadership Certificate, executive transition and advanced fundraising programs and still serves as an instructor at the Institute. 

Karen has more than 17 years of nonprofit management and fundraising experience in roles as Executive Director with The American Cancer Society and the International Fibrodisplaysia Ossificans Progressiva Association; and as Development Director with The Jewish Community Center and the Institute of Internal Auditors. In addition, she currently serves as President of the Lake Eola Charter School PTSA and founded the Howard Middle School Foundation, most recently serving as President; served as a foster parent; and regularly volunteers with Trinity Lutheran School, and First Presbyterian Orlando. 

She was awarded the Women of Distinction Award from the Citrus Council of Girl Scouts, is a graduate of Leadership Orlando Class 69 and Leadership Brevard Class 2005.  She received both a B.S. in Public Administration and Masters of Science in Management from the University of Central Florida.

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