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Tips and Tools to Self-Produce Your Nonprofit Video
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When: Thursday, March 29, 2018
9:15 a.m. - 12:15 p.m.
Where: Rollins College, Bush Executive Center
Suntrust Parking Garage
150 East Lyman Ave
Winter Park, Florida  32789
United States

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You've got your story, event, and/or newest program update to share with your supporters. How will you share that information? There are various forms and one way you may want to do that is using a video. It is one of the best ways to stand out on the Internet in today‚Äôs environment. Come learn the basics to produce high-quality, low-cost videos for your nonprofit.

We will cover:

  • Why video is important
  • The Production process
    • Pre-Production
      • Setting goals
      • Develop a concept
      • Creating a plan
    • Production
      • Set your scene
      • Camera settings
      • Lighting
      • Sound
      • Interview techniques
      • B-Roll
    • Post Production
      • Editing software
      • Editing tips
      • Music

Cost: $80 members, $160 non-members


Instructor: Michael Buffa, BSquared Media


Michael Buffa is the founder of B Squared Media and a business-minded entrepreneur with a passion for filmmaking. He grew up loving special effects and horror movies and wanted to get into movie-making, so naturally he went to Georgia Tech to study electrical engineering. He soon realized that his future was not in engineering, so he switched to business management to focus on marketing. He later obtained his MBA from Rollins College. Mr. Buffa spent 5 years in the commercial real estate industry where he specialized in selling and leasing office and industrial properties. He decided to combine his passion for filmmaking with his background in real estate and business marketing when he realized that traditional video production companies did not understand the keys to marketing real estate. B Squared Media, a corporate media production company that specializes in producing videos for real estate and corporate clients, is the result of that combination. Mr. Buffa has had the pleasure of working with many for profit companies, and not-for-profits such as Harbor House of Central Florida, Community Based Care of Central Florida, Special Olympics Florida, and Sustainable Agriculture Initiative. 

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