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Corporate Citizenship Spotlight: Whole Foods Market

Posted By Administration , Tuesday, April 3, 2018
Updated: Tuesday, April 10, 2018
 

Company: Whole Foods Market

Size: 3 Central Florida locations with over 500 team members

Please share an overview of your CSR program.

Being an active member of the community has been at the core of Whole Foods Market from our inception in 1980. We feel it’s important to be an active participant in what is happening around each of our stores. For that reason, Whole Foods Market dedicates time, resources and talent to supporting schools and non-profits in each of our communities.

How did your program get started? What was the catalyst?

In 1981, just one year after the first Whole Foods Market opened in Austin, TX the city was hit by one of the worst floods it had seen in over 70 years. The store and all its inventory were destroyed. Thanks to the help of team members and community volunteers the store was able to reopen 28 days after the floods. It’s the amazing support of the community that helped keep Whole Foods Market in business and what sparked our CSR initiative.

In what areas do you strive to have an impact?

Our key focus when giving back is heath/nutrition, food security, youth education and nutrition and agriculture. We work with schools, food banks, local urban garden initiatives and programs that strive to alleviate food insecurity in the many foods desserts around Central Florida.

How do you measure the success or impact of your program? 

This is a two-part process. One is the general exposure and reach we can see from our partnership, but the other is the level of impact our support can have on the organization. It’s easy to write a check, but for us it’s more important to see how far our donation can reach. 

What advice would you give to other companies wishing to implement CSR strategies into their business? 

Start with a clear mission and focus for support. This will help you when it comes to selecting the organizations to align with. Think past the checkbook. You have an arsenal of talented team members that can offer time, talent and skills which are just as valuable to a non-profit than money.

For more information, visit Whole Foods Market: https://www.wholefoodsmarket.com/mission-values/caring-communities


Just like you, we enjoy reading about the work of good corporate citizens in Central Florida. If your company has a good CSR story to tell, please reach out to us at csrhub@rollins.edu. We’d like to hear about it!

Tags:  case study  company in action  corporate citizenship spotlight  corporate social responsibility  whole foods market 

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